Privacy and mobile devices

What are the privacy implications of businesses sending local advertisements to your mobile device as you wander around the town centre? Do devices have their own privacy rights?

Assumptions shifts on what constitutes personal data depending upon whether a device is fixed or mobile. The new EU cookies law and data protection regulation also raise issues about how we will use mobile devices in the future and the role of behavioural advertising.

Lawyers Jonathan Armstrong and Eric Sinrod from Duane Morris LLP discuss their views in their latest transatlantic podcast.